Live report is a tool that allows organizations to track campaign data in real-time. This information can include metrics such as the number of unique email addresses received, clicks, and average open rate. Using this information can help marketers improve campaign performance and optimize their marketing spend.
Many news agencies leverage live reports to optimize their readers’ experience and provide them with up-to-date content that is relevant to the current event. However, the concept of live reporting is not limited to this type of content – companies in all industries can benefit from the engagement and visibility that it provides.
Creating and executing a successful live report requires a unique combination of preparation, presentation skills, and technical expertise. This article explores the most effective techniques and best practices for live reporting to ensure that your audience stays engaged and informed.
When journalists first begin to produce a live report, it is common for them to feel the need to tell their audience everything that happened. However, it is important to be discerning and focus on the most interesting aspect of the story, rather than simply recounting every moment from beginning to end.
When a live report is created, it can be published to JMP Live in two ways: report-level and review-level. The Report-Level button publishes only the active report (in this example, Patient Profiles) to JMP Live; the Review-Level button publishes the entire review to JMP Live. You must configure JMP Clinical software for JMP Live before you can create a live report.